When making cold calls you might want to think about your approach. Do you get the results you are hoping for most of the time? If not, you might want to listen to this show. DSR Dave explains how, while riding with hundreds of DSRs, he has observed that if you don’t go into a cold call acting like a sales rep, then you won’t get treated like one. If what you are doing is working for you, Miesse encourages you to keep doing it, but if it is not, then try something else.
Customers and their staff aren’t anxious to see another salesperson walk through the door, so change their perception by NOT acting like one!