110: Brand marketing on the street: An interview with a distributor marketer

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Well, we're taking the week off from DSR Insights while on location to shoot a bunch of new product training videos... 

We might be taking time off... but we still have wonderful insights for you this week via a video interview we've been saving for just the right time.  Monica Duvall is the marketing coordinator at Southern Foods, a fast-growing distributor in Bowling Green, Kentucky. 

We recently chatted with Monica about the real world of foodservice marketing from a distributor's point of view.  Monica offered a few simple hints on what national brands can do to get message to the street...  and how to compete for her limited time as she juggles dozens of jobs every day.

Speaking of video shoots, there is still time to get us to produce a free training video for any AFDR Top 200 product from your company... OR any new products you'll be launching at NRA this year.  Our next video shoot is the week of April 19.  Read more details here.

Click below to watch the video!