August 2013, DSR of the Month, Melissa Anderson, Ben E Keith, San Antonio

DSR Years of experience: 11
Annual volume: $5.8M
Number of active accounts: 40
Average line items per stop: 32
Territory---City/Area where you sell: San Antonio
Favorite type of account: High End Caterer
Single-best tool/thing that helps you sell more stuff: Networking
Where do you learn about new product info: Keithiq – An intranet website that focuses on products information
Favorite website:
Hobbies: Chasing after 3 kids and scuba diving
Favorite Brand to sell: Whatever my customers want!

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  1. DSR of the Month

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AFDR DSR Hall of Fame, DSR of the Month, August 2013, Melissa Anderson, Ben E Keith, San Antonio

Melissa Anderson of Ben E Keith, San Antonio, TX is the latest inductee into the AFDR DSR Hall of Fame as DSR of the Month for July 2013.

Melissa has won just about every sales award a Ben E Keith DSR can win including the coveted “Johnny Beauchamp Award” which recognizes the “Top DSR” for the entire company.  You can feel the passion she has for her profession as you listen to her interview.  This 11 year Vet does her homework on a prospect before making that first call.

Anderson credits the team in San Antonio and tools like KeithIQ for much of her success.  This Hall of Famer has increased her sales over the past year by 8%, while at the same time increasing her Gross Profit per stop a whopping $43.00!  Her margin is so high; she’s going to need oxygen to breathe!!

When it comes to pricing, she says, "I’m not Wal-Mart."

Listen to the show … and Sell Something!

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