Why join AFDR?
AFDR aims to help distributor sales reps (DSRs) sell more stuff through information and training. READ: Six major benefits-FREE!

Who should join?
Anybody connected with foodservice sales.  DSRs, TMs, MAs, distributors, brokers, manufacturers and ad agencies.

What's the Resource Center?
It's the first one-stop shop being created for all the sales tools and info you need.

 

SALES TIPS AND NEWS / August 20, 2008 Press the PLAY button to listen to this week's interviews and insights below. Or select the link to watch a video.
DSR DAVE'S SALES TIP: Whether sales are slow or on fire... there's never a better time to be selling on the inside!
THE MISUNDERSTOOD DSR: MyIDAccess Editor Ihor Dlaboha chats with Dave about how many in foodservice misunderstand the DSR's role.
ARE YOU CHICKEN?  Oklahoma City restaurant operator Keith Paul provides advice on approaching a tough customer... even if you're a greenhorn DSR.